Based in Pennsylvania | Available Worldwide
We curate bespoke narratives where content
Production and brand strategy intersect.
Backed by multidisciplinary expertise in photography, cinematography, digital & visual design, creative direction for commercial campaigns, brand positioning, and brand identity development.
Meet The Founder
Mikey Olexy — Founder and Creative Director.
SummitBear is a creative agency based out of Northeastern Pennsylvania. With a passion for visual storytelling and design, SummitBear’s objective is to dive deep to get to the core “Why?” of every client’s story.
With over 8 years of experience in photo & video, Mikey has worked with and been featured by some of the most well-known brands in the industry including:
Canon, Zhiyun, RODE, Audiio, LARQ, The North Face, SUUNTO, Roka, LMNT, Leuchtturm 1917 , Thursday Boot Co, Clocks and Colours, Big Idea Design, Crowdriff, Dutchess Tourism, Great Northern Catskills Tourism, and more.
SummitBearTM | Bear Narratives Worth Telling
Select Clients + Features
LARQ
CANON
THE
NORTH
FACE
RODE
AUDIIO
LUME
CUBE
LMNT
SUUNTO
ZHIYUN
ROKA
VESSI
THURSDAY
BOOT CO
YETI
DUTCHESS
TOURISIM
LEUCHTTURM
1917
Projects
+ Campaigns
Explore our portfolio of Client Work.
From emerging businesses to industry leaders, our mission is to work with our clients to clarify their core values, craft a message that connects, and to leave a lasting mark through visual storytelling.
Our Services | Strategy + Production
Discover how our agency helps your business.
Commercial and Social Photography
— Service 01
Through narrative-driven stills, we capture images tailored to commercial campaigns and social media. Crafted with intention, guided by strategy, and designed to align with your core mission — we shoot, edit, and deliver all photo assets for your project’s needs.
Commercial and Social Film
— Service 02
Video assets build trust between your brand and your target demographics. Video is crucial when showcasing your brand aesthetics, new products, or campaign launches. We handle the filming, color, and editing for all of your content needs.
Brand Strategy
— Service 03
We help you define your brand, core values, and how you can communicate your message cohesively - your brand looks refined, cohesive, and unforgettable. You become the brand people choose.
Content Strategy
— Service 04
Content that connects needs purpose and alignment. We craft narratives that engage, align, and serve your demographics — this means no more trial and error, and you provide an experience for people to look forward to.
Campaign Development
— Service 05
Together, we partner with your team or handle your campaign strategy from the ground up. We build campaigns that are ready to launch in advance, with strong positioning, clear messaging, and creative cohesion to create alignment with your target demographics. We handle the creative direction, messaging, planning, and visuals — you approve and launch with confidence.
Brand and
Creative Direction
— Service 06
We understand that building a foundational blueprint can be frustrating, but it doesn’t have to be. All you need is clarity — you don’t need to know the answers, we guide you through the right questions to build the right creative foundation together.
Together, we design the visual foundation of your brand, color palettes, typography, layout rules, images, and overall aesthetics that reflect who you are and how you want to be seen. Whether you're refreshing or building from scratch, your brand will feel intentional, cohesive, and instantly recognizable.
From Story To Strategy
From emerging businesses to industry leaders, our mission is to work with
our clients to clarify their core values, craft a message that connects, and
to leave a lasting mark through visual storytelling.
01
Consultation & Vision
02
Design & Strategy
03
Project Coordination
& Execution
04
The Final Reveal
& Delivery
What Our Clients Say
Client Testimonials
Why Choose Us?
Experience is the essence of every impactful story. It defines how you want to make people feel and how you want to be remembered. At SummitBear every project is treated like our own mission:
01
Story-First Strategy
Every project starts with a deep dive into your brand’s “why” So we create content that connects, not just content that looks good.
02
Full-Service Creative
From strategy to visuals, we handle it all. Photo, film, branding, and campaigns, so you launch with clarity and confidence.
03
Trusted by Top Brands
With work featured by Canon, Zhiyun, The North Face, and more — we bring industry-tested creativity to every project.
